How AI Search is Changing the Rules of Marketing Strategy
Catch my latest podcast appearance
I had the pleasure of talking with Guy R. Powell on the ProRelevant: The Backstory on Marketing and AI podcast.
We explored what AI Search means for marketers - especially those working in B2B - and why now’s the time to start paying attention.
It’s not about jumping on a trend, but understanding how tools like ChatGPT and Gemini are already changing the way people find products and services.
If you’re curious about where to begin, or how to make sure your business shows up in AI-driven results, this episode is a great starting point.
You can watch it above or you can find it on Spotify or Apple Podcasts.
I’ve added it to my Spotify and YouTube playlists below:
Tip - if you appear as a guest on podcasts. Create a playlist and make sure to add all your appearances, it makes it very easy to share.
You can also read through an overview of the podcast that Guy put together here
Hope you enjoy and I’d love to hear what you think.
If you’re keen to learn more about AI Search, join my upcoming webinar where you’ll get a great overview and introduction.
For all the details and to reserve your spot, click here
It’s free and it’s happening on the 23rd May 2025 (two sessions).